Jackson's Fried Chicken

Virtual Brand | Branding | Art Direction | Social Media

Key Markets: Singapore, Malaysia, Thailand, Hong Kong, The Philippines, Pakistan, Bangladesh

Jackson's Fried Chicken is foodpanda's owned concept operated in cloud kitchens. Jackson's Fried Chicken main message is "Honestly Good Fried Chicken". The brand is based on honest food, bold flavours and good vibes. 

The rebrand consists of photography of product listings for the foodpanda app, campaign photography and brand guidelines.